Project Bin&Go : a public relations campaign to promote fuss-free recycling with Sentosa.

Project Bin&Go : a public relations campaign to promote fuss-free recycling with Sentosa.

This paper presents the collaboration between four students of Nanyang Technological University Wee Kim Wee School of Communication and Information and Sentosa’s Corporate Planning Division to promote an environmental initiative to the patrons of Sentosa, in Singapore. Working in line with Sentosa’s...

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Bibliographic Details
Main Authors: Mohamed Fadzil Mohamed Hisum., Nurkhairah Sumarto., Syahidah Johari., Tan, Samuel Chee Long.
Other Authors: Wee Kim Wee School of Communication and Information
Format: Final Year Project (FYP)
Language:English
Published: 2013
Subjects:
DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Online Access:http://hdl.handle.net/10356/52453

Internet

http://hdl.handle.net/10356/52453

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