Seals, country-of-origin and GDA nutrition labelling : using the elaboration likelihood model to investigate food product perceptions.
Nutrition or ‘signpost’ labelling provides information to consumers to assist them in making healthier food choices. While many components of product packaging can influence consumers’ product evaluation, front-of-pack (FOP) nutrition labelling and country-of-origin (COO) labels are two categories o...
| Main Authors: | , , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/52587 |