Consumers' belief in advertising credibility in Singapore

79 p.

Bibliographic Details
Main Author:	Chew Hwee Hong, Lam Kok Fai, Lim Ee Ling Jessica
Other Authors:	Venkatapparao Mummalaneni
Format:	Final Year Project (FYP)
Published:	2014
Subjects:	DRNTU::Business::Advertising
Online Access:	http://hdl.handle.net/10356/58022

Internet

http://hdl.handle.net/10356/58022