A study of artificial sweetener : profile of users and non-users
The purpose of this applied research project is to study the attitudes and perception Singaporeans have of artificial sweetener. Profiles of the consumers will be developed base on the findings to help interested marketers in identifying their potential markets. Literature review and preliminary i...
Main Authors: | Lim, June Sio Hoon, Neo, Michael Wee Mong, Szeto, Siew Hong |
---|---|
Other Authors: | Leong Choon Chiang |
Format: | Final Year Project (FYP) |
Language: | English |
Published: |
2014
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/59626 |
Similar Items
-
The importance of engagement and user content on the marketing effectiveness in Facebook
by: Neo, Li Zhen, et al.
Published: (2012) -
End-user adoption of mobile devices.
by: Chua, Huixin., et al.
Published: (2008) -
Expectation gap between auditors and users of financial statements
by: Chin, Wee Peng, et al.
Published: (2014) -
User satisfaction with accounting software.
by: Kee, Angelina Yi Li., et al.
Published: (2013) -
User satisfaction with accounting software.
by: Kee, Angelina Yi Li., et al.
Published: (2013)