Makers of Singapore : celebrating local craftsmanship

This report presents the strategic communication campaign ‘Makers of Singapore’, an initiative to promote local independent craft businesses, led by four final year undergraduates from the Wee Kim Wee School of Communication and Information at Nanyang Technological University. Inspire...

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Bibliographic Details
Main Authors: Foo, Sophial Hui Juang, Loh, Jun Wei, Wong, Jing Ying, Tai, Zhi Han
Other Authors: Wee Kim Wee School of Communication and Information
Format: Final Year Project (FYP)
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/59842