Self-presentation of young Singapore celebrities on Instagram

This paper aims to examine the underlying meanings behind the self-presentation of young Singapore celebrities on Instagram. Using qualitative content analysis, a total of 540 Instagram posts made by 15 individuals were analyzed. This paper demonstrates the applicability of Goffman’s theory of self-...

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Bibliographic Details
Main Author: Cheow, Rachel
Other Authors: Patrick Williams
Format: Final Year Project (FYP)
Language:English
Published: 2016
Subjects:
Online Access:http://hdl.handle.net/10356/66127