International marketing strategy for construction material suppliers in Singapore

Examine how international marketing strategy is applied among Singapore's construction material supply companies with a focus on international marketing analysis, international marketing strategy development and implementation.

Bibliographic Details
Main Author: Wang, Hai Sheng
Other Authors: Chew, David Ah Seng
Format: Thesis
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/6613