International marketing strategy for construction material suppliers in Singapore
Examine how international marketing strategy is applied among Singapore's construction material supply companies with a focus on international marketing analysis, international marketing strategy development and implementation.
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| Other Authors: | |
| Format: | Thesis |
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2008
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| Online Access: | http://hdl.handle.net/10356/6613 |
| _version_ | 1826111077499273216 |
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| author | Wang, Hai Sheng |
| author2 | Chew, David Ah Seng |
| author_facet | Chew, David Ah Seng Wang, Hai Sheng |
| author_sort | Wang, Hai Sheng |
| collection | NTU |
| description | Examine how international marketing strategy is applied among Singapore's construction material supply companies with a focus on international marketing analysis, international marketing strategy development and implementation. |
| first_indexed | 2024-10-01T02:44:42Z |
| format | Thesis |
| id | ntu-10356/6613 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T02:44:42Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/66132020-09-26T21:14:20Z International marketing strategy for construction material suppliers in Singapore Wang, Hai Sheng Chew, David Ah Seng Centre for Advanced Construction Studies DRNTU::Engineering::Civil engineering::Construction management Examine how international marketing strategy is applied among Singapore's construction material supply companies with a focus on international marketing analysis, international marketing strategy development and implementation. Master of Science (International Construction Management) 2008-09-17T11:49:09Z 2008-09-17T11:49:09Z 2005 2005 Thesis http://hdl.handle.net/10356/6613 Nanyang Technological University application/pdf |
| spellingShingle | DRNTU::Engineering::Civil engineering::Construction management Wang, Hai Sheng International marketing strategy for construction material suppliers in Singapore |
| title | International marketing strategy for construction material suppliers in Singapore |
| title_full | International marketing strategy for construction material suppliers in Singapore |
| title_fullStr | International marketing strategy for construction material suppliers in Singapore |
| title_full_unstemmed | International marketing strategy for construction material suppliers in Singapore |
| title_short | International marketing strategy for construction material suppliers in Singapore |
| title_sort | international marketing strategy for construction material suppliers in singapore |
| topic | DRNTU::Engineering::Civil engineering::Construction management |
| url | http://hdl.handle.net/10356/6613 |
| work_keys_str_mv | AT wanghaisheng internationalmarketingstrategyforconstructionmaterialsuppliersinsingapore |