Stadiums in the small screen : discussing the threat of new media advents on sport consumption in Singapore
The advent of New Media from the 1980s had many ramifications on the consumer market within the sport realm. Sport consumption started shifting from a participant-centric one to that of a spectator-centered one. In Singapore, the sport of soccer offers a very important case study in identifying New...
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Format: | Final Year Project (FYP) |
Language: | English |
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2016
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Online Access: | http://hdl.handle.net/10356/66518 |