Inventory management in firms that market products in multiple channels

In addition to traditional channels such as catalogs and brick-and-mortar stores, merchants are now offering touch points like web storefronts and mobile apps. The introduction of new channels revolutionizes shopping experience and has made managers revise supply chain design. We refer to marketing...

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Bibliographic Details
Main Author: Zhou, Zihan
Other Authors: Wang Qinan
Format: Thesis
Language:English
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/10356/69960