Service quality & customer retention in B2B E-commerce.

This empirical study aims at determining service quality and customer retention in Business-to-Business E-commerce.

Bibliographic Details
Main Authors:	Ketan Chhotalal Modha., Cholayil Sudharman Shyam.
Other Authors:	Gilbert, Arthur Lee
Format:	Thesis
Language:	English
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/7388

Internet

http://hdl.handle.net/10356/7388