How clicktivism enables moral licensing : the effects of social observability and impression management on subsequent prosocial behaviour
In recent years, token acts of online support, also known as Clicktivism, have received much criticism for decreasing subsequent prosocial behaviour. However, it is unclear when and why individuals perform less prosocial behaviour after engaging in Clicktivism. Participants in the present study w...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/76611 |