以文化为底蕴打造城市品牌的战略研究 = A study on the strategy of building city brand based on city culture

This dissertation analyzes the current state and characteristics of city culture and brand. It clarifies the links between culture and city, and for the first time, defines the concept of city culture from the point of view of city management. Based on historical materialism, this dissertation discu...

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Bibliographic Details
Main Author: 吴显国 Wu, Xian Guo
Other Authors: Wang, Ruifang
Format: Thesis
Language:Chinese
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/7803