Unconventional physical activity promotion : exploring the effectiveness of DDP yoga through sentiment analysis on Twitter

The worrying trend of physical inactivity has prompted the development of online social network interventions that promote physical activity (PA). However, a good understanding of online communications is essential for effective PA interventions online. With the increasing popularity of online socia...

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Bibliographic Details
Main Author: Lim, Ryan
Other Authors: Goh-Leong Lai Keun
Format: Final Year Project (FYP)
Language:English
Published: 2019
Subjects:
Online Access:http://hdl.handle.net/10356/78943