Qualitative industry analysis of multimedia convergence : challenges faced by industry players and their responses
This qualitative study provides insights on the industry players' main challenge of ensuring their sustained business relevance in the current trend of multimedia convergence. Furthermore, we critically examine how the players pursue business opportunities to respond to the above challenge.
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/8256 |