Marketing campaigns that increase sales : how to grow in declining markets

Bibliographic Details
Main Author:	Ziegler, Marc.
Other Authors:	AMIC-Illert Workshop on Re-engineering the Newspaper for Competitive Advantage : Kuala Lumpur, Jun 8-9, 1995.
Format:	Conference Paper
Published:	2008
Subjects:	DRNTU::Social sciences::Mass media::Media economics
Online Access:	https://hdl.handle.net/10356/87300 http://hdl.handle.net/10220/1333

Internet