Impulse buying for services.

This research paper outlines an exploratory and descriptive study of impulse buying on services in the Asian context.

Bibliographic Details
Main Authors: Goh, Cai Qin., Lim, Siok Ee., Loh, Meilin.
Other Authors: Clark, Colin Mackinnon
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9295