Impulse buying for services.
This research paper outlines an exploratory and descriptive study of impulse buying on services in the Asian context.
Main Authors: | Goh, Cai Qin., Lim, Siok Ee., Loh, Meilin. |
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Other Authors: | Clark, Colin Mackinnon |
Format: | Final Year Project (FYP) |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/9295 |
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