PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET

In responding to product choice, consumers require epistemic motivation that is motivation to information as an object. Epistemic motivation relates to information acquisition, interpretation of new information and knowledge usage to make judgment. Epistemic motivation is well explained by theory of...

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Main Authors: , Kuntari Erimurti, Dra.,MM., , Prof. Dr. Basu Swasta Dharmmesta, SE, MBA.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD
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author , Kuntari Erimurti, Dra.,MM.
, Prof. Dr. Basu Swasta Dharmmesta, SE, MBA.
author_facet , Kuntari Erimurti, Dra.,MM.
, Prof. Dr. Basu Swasta Dharmmesta, SE, MBA.
author_sort , Kuntari Erimurti, Dra.,MM.
collection UGM
description In responding to product choice, consumers require epistemic motivation that is motivation to information as an object. Epistemic motivation relates to information acquisition, interpretation of new information and knowledge usage to make judgment. Epistemic motivation is well explained by theory of need for closure (NFC). Conceptually, NFC is a desire for definite knowledge on some issue. It represents a dispositional variable as well as a situationally evocable state. NFC is often refers to need for cognitive (closure), that is the propensity or desire for a definite answer on some topic. Result of this research shows that NFC is dispositional variable that significantly influence pre-purchase search belief in the internet. In the internet environment, there is a flow phenomenon as a glue holding the consumer in the internet. Result of this research shows that flow is significantly influence prepurchase search belief in the internet.
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spelling oai:generic.eprints.org:1000722016-03-04T08:47:24Z https://repository.ugm.ac.id/100072/ PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET , Kuntari Erimurti, Dra.,MM. , Prof. Dr. Basu Swasta Dharmmesta, SE, MBA. ETD In responding to product choice, consumers require epistemic motivation that is motivation to information as an object. Epistemic motivation relates to information acquisition, interpretation of new information and knowledge usage to make judgment. Epistemic motivation is well explained by theory of need for closure (NFC). Conceptually, NFC is a desire for definite knowledge on some issue. It represents a dispositional variable as well as a situationally evocable state. NFC is often refers to need for cognitive (closure), that is the propensity or desire for a definite answer on some topic. Result of this research shows that NFC is dispositional variable that significantly influence pre-purchase search belief in the internet. In the internet environment, there is a flow phenomenon as a glue holding the consumer in the internet. Result of this research shows that flow is significantly influence prepurchase search belief in the internet. [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Kuntari Erimurti, Dra.,MM. and , Prof. Dr. Basu Swasta Dharmmesta, SE, MBA. (2012) PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=56044
spellingShingle ETD
, Kuntari Erimurti, Dra.,MM.
, Prof. Dr. Basu Swasta Dharmmesta, SE, MBA.
PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title_full PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title_fullStr PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title_full_unstemmed PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title_short PENGARUH KECENDERUNGAN TERHADAP KEPASTIAN INFORMASI PADA KEYAKINAN TERHADAP PENCARIAN INFORMASI PRA-PEMBELIAN DI INTERNET
title_sort pengaruh kecenderungan terhadap kepastian informasi pada keyakinan terhadap pencarian informasi pra pembelian di internet
topic ETD
work_keys_str_mv AT kuntarierimurtidramm pengaruhkecenderunganterhadapkepastianinformasipadakeyakinanterhadappencarianinformasiprapembeliandiinternet
AT profdrbasuswastadharmmestasemba pengaruhkecenderunganterhadapkepastianinformasipadakeyakinanterhadappencarianinformasiprapembeliandiinternet