Analisis Faktor-faktor Yang Mempengaruhi Niat Komplain: Studi Pada Konsumen Goeboex Coffee Yogyakarta

Complaining behavior intentions can be defined as the intention of the consumer who were disappointed and made a complaint to the company and is the result (outcome) immediately prior to the formation of attitudes from the perspective of behavioral responses. The company is expected to identify the...

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Manylion Llyfryddiaeth
Prif Awduron: , Dwi Kartika Sari, , Dra. Yulia Arisnani Widyaningsih, M.B.A., Ph.D.
Fformat: Traethawd Ymchwil
Cyhoeddwyd: [Yogyakarta] : Universitas Gadjah Mada 2013
Pynciau:
ETD