Analisis Kemauan Konsumen Untuk Membayar Lebih Produk Daur Ulang
The purpose of this research is to determine the influence of demographic (gender, income, and education) and risks perception (functional, financial, and psychological) variabels on consumers� willingness to pay more for recycle product. Recycle product is a product that has been reprocessed whic...
Main Authors: | , Rieke Indraswari, , Dr. Iin Mayasari, M.M., M.Si. |
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Format: | Thesis |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2013
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Subjects: |
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