PENGEMBANGAN METODE PERANCANGAN KONSEP PRODUK SUKSES BERDASARKAN PERTIMBANGAN KEBUTUHAN SUBJEKTIF BERBAGAI ETNIK
The product success and failure study is very important because it is related to the increase of company profit, market share and reputation. Though this study has been underlined by most companies and spent much money, data show that the product failure rate is still high. Based on the problem, thi...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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