STRATEGI BERSAING BANK BPD DIY DALAM PASAR WEALTH MANAGEMENT MENUJU BPD REGIONAL CHAMPION (BRC)
This study aims to determine the competition in wealth management market in DIY, wealth management product and service of Bank BPD DIY, and create a competitive strategy formulation of Bank BPD DIY in wealth management market in DIY towards BPD Regional Champion (BRC). This research is a qualitative...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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