The SWOT Analysis and Marketing Strategies of Getuk Yoko Kurung, Ceper, Klaten

This graduating paper aims to give brief information about Getuk Yoko Kurung as a culinary home industry. Furthermore, this graduating paper describes Getuk Yoko which is creating new innovation product. Then, it discusses the problems of Getuk Yoko Kurung, either internal or external problem by usi...

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Bibliographic Details
Main Authors: , ELINDA YOGA TAMA, , Nur Endah Nugraheni, S.S, M.A.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD