ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT

This study aims to testing the influence of perceived usefulness, perceived ease of use, perceived lifestyle and attitude toward using to the individual credit card usage. The data were collected from 191 credit card users from 15 provinces in Indonesia using a survey with distributed questionnaires...

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Main Authors: , Yuli Asbar, , Dr. Wakhid Slamet Ciptono, MBA., MPM
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
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author , Yuli Asbar
, Dr. Wakhid Slamet Ciptono, MBA., MPM
author_facet , Yuli Asbar
, Dr. Wakhid Slamet Ciptono, MBA., MPM
author_sort , Yuli Asbar
collection UGM
description This study aims to testing the influence of perceived usefulness, perceived ease of use, perceived lifestyle and attitude toward using to the individual credit card usage. The data were collected from 191 credit card users from 15 provinces in Indonesia using a survey with distributed questionnaires. Structural Equation Modeling (SEM) was used as a statistical method to examine the proposed hypotheses and the data was proceeding by AMOS v.18 software as a statistical tool. The result shows that perceived ease of use has a positive influence on perceived usefulness and attitude toward using. Perceived usefulness also has a positive influence on credit card usage behavior but negatively influence the attitude toward using. In addition, attitude toward using positively influence the use of credit cards by an individual while the perceptions of lifestyle has a negative effect.
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institution Universiti Gadjah Mada
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publisher [Yogyakarta] : Universitas Gadjah Mada
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spelling oai:generic.eprints.org:1230532016-03-04T08:44:50Z https://repository.ugm.ac.id/123053/ ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT , Yuli Asbar , Dr. Wakhid Slamet Ciptono, MBA., MPM ETD This study aims to testing the influence of perceived usefulness, perceived ease of use, perceived lifestyle and attitude toward using to the individual credit card usage. The data were collected from 191 credit card users from 15 provinces in Indonesia using a survey with distributed questionnaires. Structural Equation Modeling (SEM) was used as a statistical method to examine the proposed hypotheses and the data was proceeding by AMOS v.18 software as a statistical tool. The result shows that perceived ease of use has a positive influence on perceived usefulness and attitude toward using. Perceived usefulness also has a positive influence on credit card usage behavior but negatively influence the attitude toward using. In addition, attitude toward using positively influence the use of credit cards by an individual while the perceptions of lifestyle has a negative effect. [Yogyakarta] : Universitas Gadjah Mada 2013 Thesis NonPeerReviewed , Yuli Asbar and , Dr. Wakhid Slamet Ciptono, MBA., MPM (2013) ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=63163
spellingShingle ETD
, Yuli Asbar
, Dr. Wakhid Slamet Ciptono, MBA., MPM
ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title_full ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title_fullStr ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title_full_unstemmed ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title_short ANALISIS PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI GAYA HIDUP DAN SIKAP TERHADAP PENGGUNAAN KARTU KREDIT
title_sort analisis pengaruh persepsi kegunaan persepsi kemudahan penggunaan persepsi gaya hidup dan sikap terhadap penggunaan kartu kredit
topic ETD
work_keys_str_mv AT yuliasbar analisispengaruhpersepsikegunaanpersepsikemudahanpenggunaanpersepsigayahidupdansikapterhadappenggunaankartukredit
AT drwakhidslametciptonombampm analisispengaruhpersepsikegunaanpersepsikemudahanpenggunaanpersepsigayahidupdansikapterhadappenggunaankartukredit