An Adoption of Technology Acceptance Model Towards Facebook User's Satisfaction and Loyalty in Yogyakarta

In the last decade, information technology has evolved rapidly and ith as become indispensable in today�s society. People are increasingly using information technologies for numerous purposes and they spend a great amount of time online. An example of these technologies is social networks, which h...

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Bibliographic Details
Main Authors: , FEBRINA ANASTHASIA PRISCA PUTRI, , Dr. B.M. Purwanto, M.B.A
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD