Pengaruh Persepsi Kemudahan Penggunaan, Persepsi Manfaat Kegunaan, dan Kepuasan Terhadap Intensitas Berkelanjutan Pengguna Jasa Layanan Akses Internet Speedy

This research aims to test the influence of technology acceptance factor (perceived ease of use and perceived usefulness) as antiseden from the attitude of user (user satisfaction) of intention to use the Speedy internet access service. Samples were taken using a purposive sampling method. Sample re...

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Bibliographic Details
Main Authors: , CANTIKA SARI SIREGAR, , Dr. Sumiyana, M.Si.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD