ANALISIS PERSEPSI KONSUMEN TERHADAP KONSEP DUAL BANKING SYSTEM DAN PENERAPAN KONSEP SYARIAH DI BANK SYARIAH MANDIRI YOGYAKARTA

Characteristics of the dual banking system ( conventional and Islamic ) can affect different consumers as potential clients in determining their preference to conventional banking or Islamic banking . The purpose of this study are to determine consumer perceptions of dual banking options ( conventio...

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Bibliographic Details
Main Authors: , Defika Hanum Permatasari, , Dr. Ike Janita Dewi, MBA.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD