ANALISIS PENGARUH KEPUASAN DAN LOYALITAS PENGGUNA BLACKBERRY DI YOGYAKARTA
This study aimed to determine the relationship between customer satisfaction and loyalty. The target is to define a conceptual framework to analyze the relationship between satisfaction, loyalty and buying behavior of the customers themselves. This research is a quantitative study using survey metho...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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