EVALUASI STRATEGI KOLABORASI DAIHATSU-TOYOTA DALAM MENINGKATKAN PENJUALAN DAIHATSU UNTUK MENCAPAI SUSTAINABLE GROWTH
Sales of Daihatsu in Indonesia experienced significant growth. In the last seven years Daihatsu unit sales increased by approximately 456%, from 35.717 units in 2006 to 162.742 units in 2012. One of the accomplishments that were achieved by Daihatsu in 2009 is increasing its market share and reach t...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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