PREFERENSI KONSUMEN TERHADAP APEL LOKAL DAN IMPOR DENGAN METODE MULTIFISHBEIN UNTUK UPAYA PENINGKATAN PEMASARAN APEL LOKAL (Studi kasus di Kecamatan Umbulharjo, Yogyakarta)
Globalization makes national economic linkages with the international economy becomes closer. However, one problem in this country is still many imported fruits penetration in Indonesia . The loose fruit import policy applied by the government has made local fruit position burried because they were...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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