KONSUMSI KONTEN MEDIA KOREA DAN PENGARUHNYA TERHADAP MINAT MENGONSUMSI PRODUK KOREA
In the recent years, the phenomenon of Korean popular culture known as Korean wave or Hallyu sweeping the globe. Along with the success of Korean cultural products and the increase of its nation image, products of Korean manufacturing industry also become increasingly recognized by Indonesian public...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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