PENERAPAN STRATEGI PROMOSI DAN BAURAN PROMOSI DI PT.INNI HAPPY DREAM
Based on the actual condition and the increasing of bussines competitiveness, a company have to make a strategic plan to survive. One of strategy that usually applied by a company is application of promotion strategy and promotion mix for a good result of company�s promotion activity. Inni Happy D...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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