ANALISIS PENGARUH ATRIBUT YANG BERHUBUNGAN DENGAN PRODUK DAN PEMBELIAN TERHADAP LOYALITAS: STUDI PADA KONSUMEN PRODUK MARTHA TILAAR DI KABUPATEN BLORA
The demand of beauty product and body care are continuously increasing. This condition creates some promising opportunities in cosmetics industry. A lot of �new players� who are beginners in the cosmetic industry makes hard competition in this field. Business corporation should be able to manage...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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