EVALUASI STRATEGI BERSAING INDUSTRI SEPEDA MOTOR: STUDI PADA PT SINAR GALESONG PRATAMA

Competition in motorcycle industry in Indonesia demanded that business people in the industry are constantly able to provide products that fit consumer needs. There are several aspects of consumer considerations in choosing a motorcycle to be used as terms of price, reliability engine, the model pro...

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Bibliographic Details
Main Authors: , Sarinawati, , Ertambang Nahartyo, M.Sc., Ph.D., CMA
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD