HUBUNGAN INTERNAL MARKETING DENGAN KOMITMEN ORGANISASIONAL DOKTER DAN PERAWAT DI RS MARDI WALUYO LAMPUNG
Background: Hospital service quality is strongly associated with human resources performance. Employees performance will be improved if they have commitment to organization. A way to enhance organizational commitment is internal marketing. Internal marketing is a method to motivate, develop, and ret...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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