ANALISIS SEGMENTASI WISATAWAN DALAM MEMILIH PRODUK WISATA DI YOGYAKARTA Studi Kasus: Wisatawan Backpacker di Kampung Prawirotaman
As a tourism service provider which is wanted to be visited and in a long visiting day by tourists, also faced by a tighter competition between other tourism service providers, Yogyakarta needs an effective and efficient tourism marketing strategy. The strategy needs to be based on the tourists� n...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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