ANALISIS SEGMENTASI WISATAWAN DALAM MEMILIH PRODUK WISATA DI YOGYAKARTA Studi Kasus: Wisatawan Backpacker di Kampung Prawirotaman

As a tourism service provider which is wanted to be visited and in a long visiting day by tourists, also faced by a tighter competition between other tourism service providers, Yogyakarta needs an effective and efficient tourism marketing strategy. The strategy needs to be based on the tourists� n...

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Bibliographic Details
Main Authors: , JORDA ROSSIDIAN SYAH HANIF, , Drs. Bambang Sunaryo, M.Si
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD