PERBEDAAN HUBUNGAN MANFAAT RELASIONAL DAN RESPON PERILAKU RELASIONAL PADA LAYANAN SALON JOHNNY ANDREAN DAN RESTORAN OLIVE CHICKEN DI YOGYAKARTA
The rising of service industries cause firmsincreasingly aware that consumers are key success of the firms, so the companies began to increase customer service relationship management in ord er to implement an effective marketing strategy in accordance with the type of services offered. This...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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