PERUMUSAN STRATEGI PEMASARAN GULA SEMUT MENGGUNAKAN ANALISA �SWOT� (Studi Kasus pada UD. Sumber Rejeki Kulon Progo Yogyakarta)

UD. Sumber Rejeki one of the industries that utilize the processing of agricultural commodities such as oil and empon-empon (rhizome) into a product of sugar ants (coconut sap sugar crystals), as well as syrup empon-empon. Marketing of sugar ants encountered some problems, stiff competition. So for...

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Bibliographic Details
Main Authors: , DIAH WULANDARI, , Ibnu Wahid Fakhrudin Aziz, STP, MT.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD