Pengaruh Konstruk Relasional PadaCustomer Referral Dan Jumlah Jasa Yang Dibeli Dengan Umur Relasional Sebagai Variabel Pemoderasi
ABSTRACT This research aims to examine the effect of relational constructs (trust, affective commitment, calculative commitment, satisfaction, and payment equity) on customer referral and number of service purchased with age of relationship as moderating variable. The data were collected with conven...
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[Yogyakarta] : Universitas Gadjah Mada
2005
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