Effect of gender, social influence, and emotional factors in usage of e-Books by Generation Z in Indonesia
Purpose: The purpose of this study is to find out: gender, social and emotional factors as obstacles that influence Generation Z in using e-Books. Design/methodology/approach: The method in this study is exploratory quantitative research that was conducted by testing the factors that influence the u...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Group Holdings Ltd.
2022
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/278766/1/10-1108_DLP-12-2020-0129.pdf |