Factor determining customers' repurchase intention of healthcare insurance products
This inquiry studies the empirical testing the determinant of customers’ repurchase intention of health care insurance products in Malaysia. The research was established on an empirical investigation of the existing health insurance customers from Klag valley area Malaysia. The main data for the stu...
| Main Authors: | , , , |
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| Format: | Proceeding Paper |
| Language: | English English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/36981/1/Conferrence_Dr.sabbir_and_fadi.pdf http://irep.iium.edu.my/36981/4/pdf_Final_Conferrence_paper_FRGS_fadi_%281%29.pdf |