Religiosity, ethnocentrism end corporate image towards the perception of young muslim consumers: structural equation modelling approach

The purpose of this research is to study the relationship between religiosity, ethnocentrism and corporate image towards the perception of purchasing foreign goods by the young Muslim consumers in Malaysia. A total of 250 questionnaires were distributed for measuring the relationship from young M...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Haque, A. K. M. Ahasanul, Rahman, Sabbir, Haque, Mahmudul
Formáid: Alt
Teanga:English
Foilsithe / Cruthaithe: EuroJournals Publishing, Inc. 2011
Ábhair:
Rochtain ar líne:http://irep.iium.edu.my/3966/1/Religiosity_%28EJSS%29_2011.pdf