, S., & , P. B. S. D. (2006). A Comparison on the level of brand loyalty between the customers of Mobile-8 and Samsung co-branded products with the customers of Mobile-8 products that did not co-branded with Samsung. [Yogyakarta] : Universitas Gadjah Mada.
Chicago Style (17th ed.) Citation, SUMANTRI, and Prof.Dr. Basu Swastha Dharmmesta. A Comparison on the Level of Brand Loyalty Between the Customers of Mobile-8 and Samsung Co-branded Products with the Customers of Mobile-8 Products That Did Not Co-branded with Samsung. [Yogyakarta] : Universitas Gadjah Mada, 2006.
MLA (9th ed.) Citation, SUMANTRI, and Prof.Dr. Basu Swastha Dharmmesta. A Comparison on the Level of Brand Loyalty Between the Customers of Mobile-8 and Samsung Co-branded Products with the Customers of Mobile-8 Products That Did Not Co-branded with Samsung. [Yogyakarta] : Universitas Gadjah Mada, 2006.