Analisis strategi pemasaran perpajakan pada Kantor Pelayanan Pajak Pratama Yogyakarta
Marketing became a right planning tool for public sector to fulfill society needs and offering values to citizens. Public sector can adopt marketing mindset and marketing principles into mission, objectives, goals and problem solving. The background of this research are reality problem on performanc...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2008
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