ONLINE SURVEY MENGENAI PENGARUH KUALITAS WEBSITE, REPUTASI PERSEPSIAN DAN CUSTOMER TRUST TERHADAP NIAT BERTRANSAKSI DI ELECTRONIC COMMERCE
This research aims to provide empirical evidence on the effect of website quality, perceived reputation and customer trust on intention to transact in electronic commerce through online surveys. The research was conducted using an online questionnaire survey with 166 respondents. Data were analyzed...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2011
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