Analisis Keunggulan Kompetitif PT. Galenium Pharmasia Laboratories

The purpose of this research is to evaluate and analyze the relevance of competitive strategy applied by the company to achieve sustainable competitive advantage in facing industrial competition. The industrial sector evaluated is PT Galenium Pharmasia Laboratories, a company that manufacture drugs...

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Bibliographic Details
Main Authors: , Cis Antono, , Dr. Fahmy Radhi, MBA
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD