Analisis Srategi Bersaing Unit Mikro Perbankan Pada PT. Bank Negara Indonesia (Persero) Tbk

Competitive advantage is at the heart of firm�s performance in competitive markets. After severals decades of vigorous expansion and prosperity, however, many firms lost sight of competitive advantage int their scrambles for growth. Today the importance of competitive advantage could hardly be gre...

Full description

Bibliographic Details
Main Authors: , Dona Salina, S.E, , Dr. T. Hani Handoko, MBA.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD