Evaluasi Strategi Customer Relationship Management pada PT.Cipta TPI
This study aims to determine and explain the evaluation strategy at the company's customer relationship management. This study analyzes the behavior of the 4 dimensions of customer relationship management, which focus on key customers, CRM organization, knowledge management and technology-based...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2011
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