Analisis Strategi Bersaing PT. Bank Central Asia, Tbk. Pada Kredit Perumahan

Analisis Strategi Bersaing PT. Bank Central Asia, Tbk. Pada Kredit Perumahan

This research is aimed to analyze business strategies, strengths, weaknesses, threats and opportunities of PT Bank Central Asia Tbk (BCA) in the competition of banking industry sector. This research uses descriptive analytical method and using qualitative data analysis based on Porter's Five Fo...

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Bibliographic Details
Main Authors:	, Andhika Tirta Purnama, SE., , Eko Suwardi, Dr.
Format:	Thesis
Published:	[Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:	ETD

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